111Skin, a high-end skincare brand founded by plastic and reconstructive surgeon Dr. Yannis Alexandrides, has secured a “significant” minority investment from SKKY Partners, the private equity firm co-founded by Kim Kardashian.
The investment will help 111Skin expand its direct-to-consumer business and accelerate growth in key international markets, particularly North America and Asia, where the brand has already seen notable success.
Boosting Global Expansion and Direct-to-Consumer Growth
Founded in 2012, 111Skin leverages Dr. Alexandrides’ extensive experience treating patients at his renowned 111 Harley Street Clinic in London. The company, which has built a strong reputation for its luxury skincare products, intends to use this new investment to further develop its customer base and continue its expansion efforts.
Despite the involvement of SKKY Partners, Dr. Alexandrides and his co-founder, Eva Alexandrides, will retain majority ownership of 111Skin and continue to lead the company alongside CEO Vanessa Goddevrind.
“We are thrilled to partner with SKKY Partners, whose expertise will be invaluable as we work to take our brand to the next level,” said Dr. Yannis and Eva Alexandrides. “The SKKY team shares our commitment to excellence and passion for growth.”
SKKY Partners Recognizes 111Skin’s Strong Market Position
David Brisske, Managing Director at SKKY Partners, expressed enthusiasm for the investment, highlighting 111Skin’s well-established brand and strong customer loyalty. “Eva, Yannis, Vanessa, and the 111Skin team have built an exceptional brand with high-quality products, making it a perfect fit for SKKY’s investment strategy,” said Brisske.
“111Skin has a solid foundation and significant potential for continued growth, and we are excited to support the next phase of the brand’s journey,” he added.
With SKKY Partners backing its future plans, 111Skin is poised to continue expanding its footprint in the competitive skincare market, building on its reputation for delivering top-tier products to a growing global customer base.
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