A groundbreaking skincare solution promises to reduce facial redness instantly and over time, targeting conditions like rosacea, eczema, and irritated skin. The INNBEAUTY Project Calm The Red Down Dual Chamber Serum, launching today, combines two potent serums in one to combat redness from multiple causes, including inflammation, skin barrier damage, and flushing.
Facial redness can stem from various factors—rosacea, eczema, skin irritation, or even hormonal changes. Alisa Metzger, co-founder of INNBEAUTY Project, shares her personal struggle with rosacea, which developed after the birth of her second child. “It became such a personal struggle,” Metzger says. “You can’t even leave the house or take a FaceTime call because of the red cheeks and spots.” Despite trying multiple treatments, including lasers and over-the-counter prescriptions, nothing seemed to work. “This has been another long one in the making,” Metzger adds. “If I had this struggle, I know millions of people around the world are going through the same.”
This led Metzger and co-founder Jen Shane to create a product that could target both short-term and long-term redness. The INNBEAUTY Calm The Red Down Dual Chamber Serum is clinically proven to address redness, blotchiness, and inflammation. It also works to repair the skin’s protective barrier. Safe for sensitive skin, the serum was tested on individuals with rosacea and eczema-prone skin. Hypoallergenic and non-comedogenic, it promises effective results without causing further irritation.
The serum represents INNBEAUTY’s largest investment in clinical research to date, totaling nearly $200,000. Clinical trials revealed that 100% of users saw a reduction in redness after one week, with an average 76% reduction after six weeks. Additionally, 100% of participants experienced a stronger skin barrier within just one hour of use.
“We wanted to push the boundaries of what’s possible for topical skincare,” says Shane. “Sometimes I have to convince chemists it’s possible, but when they see the results, they’re amazed. This product shows that skincare can do more than people think.”
A Dual-Chamber Formula for Targeted Care
The serum’s dual-chamber design allows for a tailored approach to treating redness. One side contains the Redness Repair Barrier Treatment, which targets inflammation, hot, flushed skin, histamine response, and a compromised skin barrier. The formula includes 11 active ingredients such as 5% azelaic acid, a blend of peptides, and cooling snow mushroom extract that provides immediate relief.
The other side features the Instant Redness Corrector, a lightweight green-tinted lotion that neutralizes redness and uneven skin tone. This formula, which includes centella asiatica complex, ceramides, and cucumber water, can be worn alone or under foundation for a more natural look. The serum provides immediate results and blends effortlessly into the skin.
“When we first started, we tried to combine everything into one formula, but it didn’t feel right,” Shane explains. “To make the active ingredients effective, the treatment serum should touch your skin first, without interference from other ingredients. That’s why we separated the two products: one for long-term treatment, the other for instant correction.”
Suitable for All Types of Redness
While the product was specifically formulated for rosacea and eczema-prone skin, it’s also effective for those with mild redness or blotchiness. “A lot of women think they have uneven skin tone, but often it’s actually redness or blotchiness, not hyperpigmentation,” says Shane. The serum can be used by anyone experiencing redness, from mild to severe, and is safe for daily use.
For optimal results, INNBEAUTY recommends using the serum twice a day, followed by a moisturizer and sunscreen. The Instant Redness Corrector can be used as a spot treatment or applied all over the face as a primer or standalone product. “People are finding they can wear it without foundation for a no-makeup look or use it as a primer,” Shane adds.
A Solution for Millions
Rosacea affects more than 14 million Americans, according to the Cleveland Clinic, while 31.6 million people in the U.S. suffer from eczema, based on data from the National Eczema Association. With certifications from both the National Eczema Association and the National Rosacea Society, the Calm The Red Down Dual Chamber Serum has undergone rigorous testing to ensure its efficacy and safety for those with these conditions.
Metzger’s personal experience informed the development of the product. “I tried everything—prescription treatments, green tints, makeup products—but nothing worked,” she recalls. “Most green tints made my skin worse, leaving me feeling like I had to cover up even more. So, we knew we had to create something completely unique.”
A Holistic Approach to Skin Redness
The formulation of the serum focused on understanding the underlying causes of redness, including vascular dilation, histamine responses, and the effects of stress on the skin. “Stress increases cortisol, which weakens the skin barrier and causes irritation,” explains Shane. “We took a holistic approach, addressing every factor that could contribute to redness, to create a formula that provides faster, better results.”
Metzger sums up the launch of the product, emphasizing its uniqueness: “There’s nothing else like this out there. It’s a completely new approach to treating redness.”
INNBEAUTY Project’s Calm The Red Down Dual Chamber Serum is now available for purchase, offering a comprehensive solution for those struggling with facial redness from a variety of causes.
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